NOORISM is an upcycle brand founded by Noor Bchara in 2015, with a focus on turning reclaimed jeans into elevated fashion. Each item of clothing and accessory is unique and slightly different, as they are made from the pieces of old jeans, each with its own individual story to tell. Noor, an FIT graduate who has designed for well-known brands in NYC, was inspired to create NOORISM after being disheartened by the disposable nature of the fashion industry. The brand is based in Brooklyn and is committed to producing high-quality, safe, and ethically-made clothing and accessories in NYC.
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